Munich-based artist Janina Roider integrates a multifaceted connection of elements from art history and her personal life into her work. Her pieces often feature self-portraits and play with various role models, such as Superwoman. By employing such iconic figures, Roider explores the construction of gender roles and stereotypes. She critically questions the established norms and expectations associated with these role models, reflecting on the different societal constraints they entail.
Additionally, her images, influenced by advertising aesthetics and public space posters, engage with consumer culture and the influence of mass media. By combining elements from art history and the advertising world, Roider raises questions about the manipulative strategies and ideals present in our society.
